How do I plan a video ad?

Creating a video ad can be a lot of fun and is a great way to reach out to potential customers.

Before you get started, there are a few things you need to know.

1. Story

First, think about what you want your video to say.

What is your message? What do you want people to do after watching it?

2. Storyboard

Once you know what you want to say, create a storyboard or plan out the shots you’ll need.

3. Budget

Next, decide on the budget for your video. How much can you afford to spend? Keep in mind that good quality videos don’t have to be expensive – you can shoot with your phone or laptop if you’re careful about lighting and sound.

4. Production Company

Once you have your script and budget in order, it’s time to find a production company or video editor.

There are lots of them out there, so do your research and find one that fits your budget and style.

5. Distribution

Finally, make sure you promote your video!

Post it on social media sites, your website and in e-mails.

The more people who see it, the better. And who knows – your video may even go viral!

Lyfar Studio Logo
Entrepreneur with big professional experience in E-Marketing and IT, running his own video production house in Hong Kong.
Published
April 1, 2022

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