Lyfar Studio × GoGoXHK
HKwalls Recap
Reel Storyboard
30–60 second Instagram Reel. Fast-paced, high-energy. GoGoX brand exposure woven naturally into community art narrative.
FORMAT
Instagram Reel (9:16)
DURATION
30–60 seconds (48s with workshop)
STYLE
Fast-cut, high-energy
TOTAL SHOTS
9 key shots
Suggested Music
AI-generated tracks for the reel
Track 1
Track 2
High angle shot looking down into PMQ courtyard. Event setup, murals, crowd gathering below.
Camera
Top-down / overhead
Audio
Beat drop — music kick-in
◆ PMQ courtyard — event establishing shot
Artist arrives — paints first stroke on wall. Fast cut from brush contact to crowd reaction.
Camera
Close-up → reaction cut
Audio
High-energy hip-hop / trap
◆ Fast-paced rhythm, cut on beat
3-4 rapid cuts: spray cans, hands, eyes, mural details. Time-lapse of mural progress.
Camera
Macro + time-lapse mix
Audio
Build up
◆ Art process montage — show creativity in motion
People from all walks interacting with art. Kids pointing, adults photographing, smiles.
Camera
Handheld, natural light
Audio
Music continues
◆ GoGoX = connecting communities / supporting local culture
HKwalls graffiti workshop: visitors of all ages doing graffiti art on paper craft GoGoX trucks. Kids and adults tagging miniature cardboard trucks with spray cans, markers, and stencils. Street art meets brand activation.
Camera
Medium wide, slight top-down angle
Audio
Music softens, ambient laughter and chatter
◆ KEY SCENE — graffiti workshop, GoGoX paper trucks as canvas. Street art × brand activation
Close-up: hands doing graffiti on a folded 3D paper craft GoGoX truck. Colorful tags on white cardboard, spray cans and markers scattered around. The paper truck template visible on the table.
Camera
Macro close-up, shallow depth of field
Audio
Spray can rattle, marker on paper
◆ Detail shot — the paper craft truck IS the real GoGoX workshop template
GoGoX rider arrives at PMQ — natural brand placement. Art + mobility fusion.
Camera
Tracking shot
Audio
Music peak
◆ KEY BRAND MOMENT — GoGoX rider, natural, not forced
Pull back to reveal full mural. Crowd cheers. Artist steps back to admire.
Camera
Wide pull-back
Audio
Music climax
◆ Payoff shot — scale and impact
Close on GoGoX logo (end card). 'GoGoX supports local art communities.' CTA + app icon.
Camera
Static / graphic
Audio
Fade out
◆ Logo lockup with #HKwalls hashtag